Express and Star, Thursday, November 16, 1972.

I loved their adverts.

"WHERE THE SOUNDS BEGIN"

"Where the sounds begin" was a great slogan and was used in the adverts that appeared in Blues and Soul in the spring of 1972. These adverts also highlighted individual records that punters could expect to hear, such as Mamie Galore and The Sounds of Lane.

These adverts gave the club a national profile since the Express and Star ones were distinctly only provincial in exposure. How effective they were, I'm not sure. Word of mouth was more effective in spreading the word in the early 70s.

Edited August 24, 20231 yr by Torch56

Here's an example of the adverts that appeared in Blues and Soul in the spring of 1972. The proof reading left something to be desired. Cigarette Ash? The DJ's names have been partially cropped on this image but Alan S' name has been given one L too many and the errant apostrophe on Catacombs is unfortunate.

Nevertheless, listing the records and the slogan 'Where the Sounds begin' was visually arresting and, armed with the knowledge that an advert had been booked in the magazine it was with much anticipation that I flicked eagerly through the pages of my copy over half a century ago.

This image has been taken from the Catacombs facebook page which is run by Eddie Matusiuk who works tirelessly to keep the memories alive. Credit to him.

 

Edited August 25, 20231 yr by Torch56
grammar errors

On 25/08/2023 at 12:24, Torch56 said:

Here's an example of the adverts that appeared in Blues and Soul in the spring of 1972. The proof reading left something to be desired. Cigarette Ash? The DJ's names have been partially cropped on this image but Alan S' name has been given one L too many and the errant apostrophe on Catacombs is unfortunate.

Nevertheless, listing the records and the slogan 'Where the Sounds begin' was visually arresting and, armed with the knowledge that an advert had been booked in the magazine it was with much anticipation that I flicked eagerly through the pages of my copy over half a century ago.

This image has been taken from the Catacombs facebook page which is run by Eddie Matusiuk who works tirelessly to keep the memories alive. Credit to him.

 

Now some venues might have the slogan:

"Where the Same 100 Sounds Endlessly Repeat Week In Week Out"  

 

Alan Day was a cracking guy , in early WIgan days he was regularly in the record bar , if ever I needed to know what the current tune being played was , I would ask him or a couple of tried and tested other older lads , never any edge to him , even when asking about what must have seemed obvious , remember asking him about one that was being spun , he said "Its  Doris Troy , I,ll do Anything ."        Everyone has to hear a thing for the first time , and he recognised this ,    Mr  All nighter ?   Fitting  Accolade .

Alan Day here on the left with the other DJs from the Torch, '72-3.

All nighter, couldn't do it now if my life depended on it